The global reference for hospitality.

Hospitality Brandbook · London
Eight principles we will not bend. They are the reason our word carries weight.
No venue pays to appear in the Library. No fee, no sponsorship and no partnership changes a single word we publish.
We book under our own names, arrive unannounced and pay every bill ourselves. Hosted stays and complimentary tables are declined.
Advertisers buy space, never opinions. Commercial and editorial teams never share a decision.
There is no application for HBB Icons or HBB Recommended. A venue is noticed. It never asks.
When an address no longer meets our standard, it leaves the selection quietly. We never publish praise we do not believe.
Every image shows the venue as a guest finds it. No renderings presented as reality, no borrowed glamour.
We would rather publish one hundred certainties than ten thousand opinions.
No establishment in which a founder, board member or editor holds an ownership, partnership or advisory interest may receive HBB Icons or HBB Recommended. Where such a venue appears in the Library, the interest is disclosed on its page.
"If a venue wishes to hang the HBB emblem at its door, it cannot buy it. It can only deserve it."