HOSPITALITY BRANDBOOK

    How we assess

    Methodology

    Our standards are published so that our judgements can be trusted.

    1. I

      Anonymous visits

      Editors book under their own names or through third parties, arrive unannounced and never identify themselves before, during or after a visit.

    2. II

      Every bill paid in full

      HBB pays for every meal, room and treatment. Hosted stays, complimentary tables and press rates are declined.

    3. III

      More than one visit

      No distinction rests on a single evening. A venue is visited at least twice, by different editors, in different seasons.

    4. IV

      Published criteria

      Each venue is assessed on product, service, setting, consistency and character. Restaurants and hotels are judged separately, each against its own standard.

    5. V

      A collective decision

      Findings are presented to the Editorial Board. HBB Icons and HBB Recommended are awarded by majority vote, never by one person.

    6. VI

      Annual review

      Every distinction is reviewed each year and withdrawn quietly when standards slip.