HOSPITALITY BRANDBOOK
    Raffles Singapore, Singapore

    Raffles Singapore

    Singapore · Singapore

    Grand Hotels in Singapore

    Photo: Official website · raffles.com

    Singapore's defining heritage hotel, Raffles combines a late-19th-century architectural ensemble with all-suite accommodation, courtyard gardens and a public-facing collection of restaurants, bars and boutiques.

    The Story

    Origin

    Established by the Sarkies brothers in 1887, Raffles developed from a small seaside hotel into one of Asia's most recognisable grand hotels. Its main building opened in 1899. A major restoration concluded with the hotel's reopening in 2019.

    Philosophy

    The hotel treats continuity as its principal luxury, maintaining historic rituals and architectural character while updating the comfort and functionality of its suites.

    Why Important

    An essential reference for heritage hospitality, Raffles demonstrates how a historic hotel can remain commercially and culturally relevant without making its architecture merely decorative.

    Differentiation

    Few hotels combine such strong local identification with an internationally influential brand name. Raffles is both a Singapore landmark and the founding property of a global hotel collection.

    Food Philosophy

    Dining spans heritage institutions and contemporary destination restaurants. The Long Bar and its association with the Singapore Sling give the property a cultural reach beyond its overnight guests.

    Guest Experience

    Suite accommodation and butler service create a private residential experience, while restaurants, shopping arcades and the Long Bar connect the hotel to the wider city.

    Design Philosophy

    Restoration preserves the white façades, verandas, courtyards and formal circulation of the historic ensemble, with contemporary comforts integrated into a restrained heritage interior.

    Design & Architecture

    Lighting

    Daylight from verandas and courtyards is complemented by decorative fixtures and warm interior lighting.

    Furniture

    Period-inspired timber furniture, upholstered seating and residential-scale arrangements.

    Materials

    Timber, marble, patterned tiles, woven elements and pale plaster surfaces.

    Architecture

    A low-rise ensemble of white buildings, colonnaded verandas and landscaped courtyards. The main building is a gazetted national monument.

    Design Language

    Tropical grand-hotel classicism with carefully updated heritage interiors.

    Interior Design

    Formal public rooms and generous suites balance period references with contemporary upholstery, bathrooms and technology.

    Graphic Identity

    Traditional wordmarks and historic imagery reinforce the property's long-established identity.

    Gallery · 14 photos

    Rooms & Suites

    Raffles Singapore, Singapore

    Presidential Suites

    Palatial suites with antiques, teakwood floors and fascinating memorabilia.

    Raffles Singapore, Singapore

    Grand Hotel Suites

    Raffles Singapore, Singapore

    Promenade Suites

    Raffles Singapore, Singapore

    Residence Suites

    Raffles Singapore, Singapore

    Personality Suites

    Palm Court Suites

    Courtyard Suites

    State Room Suites

    Watch · Reviews & Tours

    Review and Full Tour of Raffles Singapore

    Review · We Like To Cruise and Travel · 1y ago

    Raffles Singapore | Asia’s Most Iconic Luxury Hotel (4K Tour)

    Review · Luxury Travel Expert · 10mo ago

    Related Concepts

    All hotels, restaurants and bars in Singapore