HOSPITALITY BRANDBOOK
    The Mandrake, London

    The Mandrake

    London · United Kingdom

    Boutique Hotels in London

    Photo: Official website · themandrake.com

    The Mandrake is a boutique lifestyle hotel in Fitzrovia with 33 individually designed rooms, ethnobotanical cocktail bars and a Levantine restaurant, YOPO Zaytoun.

    The Story

    Origin

    The Mandrake opened in Fitzrovia as a design-led boutique hotel built around art, spirituality and theatrical interiors.

    Philosophy

    Every space is curated to deliver an immersive, unconventional guest experience.

    Why Important

    It established a distinctive lifestyle hotel identity in Fitzrovia distinct from London's larger luxury chains.

    Differentiation

    Ethnobotanical cocktail bars, a hanging garden terrace and a Spiritual Wellbeing concierge separate it from typical boutique hotels.

    Food Philosophy

    YOPO Zaytoun serves bold, shared-plate cooking drawing on Levantine cuisine.

    Guest Experience

    Guests move between 33 rooms and suites, destination bars Waeska and Jurema Terrace, and a rotating artist-in-residence programme.

    Design Philosophy

    Rooms are designed around light and dark themes with provocative use of colour and original artwork.

    Gallery · 6 photos

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